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The Use Cases of AI in Mobile App Development

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1 year ago

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New Delhi, Everyone is talking about Artificial Intelligence and how it pushes the future to be automated and simpler. Well, a few years back, there were a few biggies in the game who used the capabilities of Artificial Intelligence to their advantage and benefitted the most from it.  But today, the picture has changed. With the advancement and accessibility of technology, startups, and SMEs leverage their full potential to transform their business and outpace the competition.

Well, there is no denial to the fact that AI in Business Mobile App Development can assist your customer support team, processing, and operability, sales and marketing, and offer real-time analytical insights for quick decision-making.

AI Chatbots – Making Customers Heard with Conversational AI Chatbots

One roadblock that the business arena felt when implementing AI chatbots in the business was its understanding of emotions. In the initial days, it was flat and responded based on the keywords in the search query.

With time, AI grew advanced enough to comprehend and analyze the tone and meaning of the queries and respond to them in a more humane manner. If you ever reached customer support of Amazon or Walmart, you can’t identify if it is the bot or a human on the other side answering your queries. With the help of natural language processing, cognitive Ai chatbots can understand and respond to users in a tone that would make calm them and help them reach the solution.

Robotic Process Automation to Make Business Operations Efficient

As we talk about robotic process automation, you can upgrade your functioning and operability efficiently with less human intervention.

Have you noticed how your mobile application can simply scan and give out the details of the products? Well, that’s basically CSV. A technology that uses AI algorithms to scan and fetch the details of the products from simply its unique bar code or scan code. Autofill, may seem like not that big of a rocket science, but that too is AI. Yup!

AI is helping users make the best of the applications with the least effort without even realizing the same.

* Data Entry and Migration: When you upgrade your handset, the details from your old smartphone are transferred to the new ones without much effort. Thanks to AI you just login to your account and get everything on any device you want.

* Transaction Processing: It is the role of RPA to assist you in validating transactions, reconciling payment information, and generating receipts. Thus, the chances of making a mistake here are almost nullified.

* Notifications and Alerts: You can use RPA to trigger personalized notifications and alerts to users based on their interactions within the app.

* Feedback and Support: Automate the process of collecting user feedback, categorizing it, and routing it to the right team.

* Inventory Management: As you focus on the core of your business, let AI take care of managing and updating your inventory as the order is received and delivered.

Real-Time Data Analytics and Insights to Know Your Customers Inside Out

Data gathering is one thing and using it to the best of your favor is another. Analyzing the data with the help of AI based algorithm can help you plan your business strategies in a way that would help you win a strong presence in the market.

* Predictive Analytics: Reflect in personalized recommendations that you can draw by analyzing the data collected by tracking user behavior on your mobile application.

* Personalized Recommendations: With real-time analytics, it’s easier for you to understand where your customer spends the majority time and what they like the best.

* User Engagement Tracking: With the ease to track user behavior it becomes easier for the service provider to offer similar recommendations and services to the users.

* Performance Monitoring: Monitor the performance of various services and products that you have to offer. You can easily track what works well for you and where you need improvements.

Sales and Marketing Help Growing Business Better with Artificial Intelligence

One department of your business that works 24*7 non-stop is the sales and marketing department. The department can come up with “n” number of tasks every day that needs human intervention. With AI automation under human surveillance the efficiency and productivity can increase several folds.

* Audience Segmentation: Let your marketing team have a helping hand in form of AI that makes studying the target audience easier.

* Predictive Lead Scoring: AI with advanced algorithms can predict lead scores on daily, weekly, monthly, quarterly basis, helping you set a budget for the same.

* In-App Personalization: As we talk about the content and services to be shared with the users, artificial intelligence works at its best. Ai personalizes the content serving and offerings as per user behavior.

* Lead Nurturing Automation: AI automates lead assignments, letting you focus on conversions.

* Competitor Analysis: The most important thing to beat the competition is stay ahead of them. With competitor analysis you can be sure where your competitor is and plan a strategy that helps you build a stronger and better presence.

* Content Generation: In the time where the world is rushing to build their presence over the internet, with the help of ChatGPT, your content team can get extended support in terms of ideas and small content that can be used.

Security Enhancement & Fraud Detection with Artificial Intelligence

With a surge in malware and cyber-attacks, mobile app users are a little skeptical about sharing their data online. The developers around the globe use advanced artificial intelligence and machine learning algorithm to better maintain the security and nullify online frauds.

Although this aspect does need more attention, we are making the use of the best advanced technology possible.

*   Data & Security Breach Alerts: AI detects suspicious activity in mobile apps and alerts the right team for action.

*   Banking & Finance Fraud Detection: AI in eWallet apps ensures data security and detects financial fraud using encryption and authentication.

*   E-commerce Fraud Detection: AI identifies user behavior patterns to distinguish genuine requests from abuse like return fraud.

*   Phishing and Cybersecurity: AI recognizes malicious content in emails and flags potential threats.

*   Online Identity Fraud Detection: AI studies user patterns and employs biometrics to prevent unauthorized access.

*   AML Compliance: AI in digital payment apps tracks transaction patterns, flagging potentially malicious activity if it deviates from the user’s usual history.

The market is expanding with technology and the businesses that embrace advance technology in its basic tasks would make it big than the ones that are looking forward to bigger infrastructure before they could adopt the change.

Despite market volatility and skepticism, AI proves transformative for those leveraging it as an enhancement tool. Arun Goyal, CEO of Octal IT Solution, highlighted how embracing evolving technology and upskilling the workforce propelled Octal from a modest Jaipur-based mobile app development company to an industry leader.

“We understand how AI is transforming the enterprise and creating new values. Recently our marketing and HR team upscaled their operability with the help of AI, and the results are amazing. I hear in the market often that AI may take away your jobs, I sincerely believe, if employed the right way, AI is only creating more job opportunities.” resonates Goyal, CEO of Octal IT Solution, a mobile app development firm.

Octal IT Solution is a leading mobile and web development service provider with a global clientele. They have been in the business for more than a decade now and have delivered more than 1500+ solutions. The company has a strong presence in the US, Europe, and the Middle East. They are often celebrated by their clients for their willingness to go the extra mile and deliver high-standard solutions.

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Major Boost to India’s Web3 Sector: Crewsphere Launches Web3 Sankalp Tour Across Major Cities

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2 days ago

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October 3, 2024

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New Delhi [India], October 1: In a significant move to bolster India’s growing Web3 ecosystem, ICP India Hub Crewsphere has launched the highly anticipated Web3 Sankalp Tour 2024. Set to take place across six of the country’s most prominent cities–Mumbai, Delhi, Bangalore, Chandigarh, Hyderabad, and Chennai–the tour promises to be a game-changer in democratizing Web 3.0 education and fostering innovation among the next generation of developers.

As India cements its position as a global leader in cryptocurrency adoption, Crewsphere’s initiative offers a timely and much-needed boost to the country’s Web3 sector. The Web3 Sankalp Tour is designed to bridge the knowledge gap that still exists for many students and aspiring developers, particularly those outside major metropolitan areas. By bringing intensive, hands-on blockchain training to different regions, Crewsphere aims to equip participants with practical skills in Internet Computer Protocol (ICP) development, one of the most advanced blockchain technologies available today.

This tour is not just another event on the Web3 calendar; it’s a strategic initiative aimed at empowering students and young professionals across India to become key players in the Web3 space. As Crewsphere co-founder Bandhul Bansal explains, “The Web3 Sankalp Tour is our commitment to making Web3 education accessible to all. We believe that innovation in this sector should not be limited to a few tech hubs but spread across the country to create a more inclusive and collaborative ecosystem.”

The tour will feature in-depth workshops and bootcamps, providing participants with a hands-on understanding of Internet Computer Protocol technology. These sessions are designed to move beyond theory and give students a concrete understanding of how Web3 can be applied in real-world scenarios. From decentralized finance to supply chain solutions, the focus will be on helping participants not just learn but also innovate, using the power of Web3.

Deepak Goyal, co-founder of Crewsphere, emphasized the practical nature of the tour. “Our goal is to empower students with the tools they need to thrive in the decentralized tech landscape. The Web3 Sankalp Tour is about giving participants real-world skills that will help them not only understand blockchain but also apply it in meaningful ways,” he said.

The Web3 Sankalp Tour is expected to play a crucial role in expanding India’s Web3 capabilities, especially as the country’s crypto adoption continues to soar. While India is already recognized as a leader in Web3, thanks to a strong grassroots movement, initiatives like the Web3 Sankalp Tour are essential to sustaining and accelerating this growth. By investing in the education of future Web3 developers, Crewsphere is helping ensure that India remains at the forefront of global Web3 innovation.

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NatAura® – Where Natural Secrets Meet Modern Skincare Science

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4 days ago

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October 1, 2024

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NatAura was born out of a desire to reconnect with the beauty rituals passed down through generations, says (Sumeet and Vishal) the Founder of NatAura Skincare. We are a brand where raw and natural beauty is embraced. Our brand believes that the secret to true beauty lies in the purity of nature. Every ingredient is handpicked, ensuring that every product we create is infused with nature’s aura. The core ideology that sets NatAura apart is the idea that beauty is not something you ‘Achieve’, but something that’s already within you and needs to be Uncovered.

Journey from Nature’s Aura to Indian Skincare

Our mission is to empower individuals to feel confident in their natural skin and embrace it with our high-quality plant-driven natural products, promoting healthy and radiant skin for all genders, ages and skin types.

NatAura is a blend of innovation, quality, and commitment to skin wellness which aims to empower individuals to feel confident in their skin.

Encouraging users to make NatAura a regular part of their Skin Regimen

We are more than just a skincare brand, we are a movement of conscious brands which focuses on reflecting sustainability and reducing carbon footprint. Our brand NatAura started to break the societal standards of ‘Desirable Beauty’.We believe in nourishing your skin with nature’s touch for a radiant, cheerful glow.

Crafted for Long-Term Benefits

NatAura is more than a skincare brand—it’s a philosophy. We celebrate the power of nature to deliver real, long-lasting results. We believe in the philosophy of “Raw Beauty,” where consistency and patience lead to healthier, radiant skin. Our products are crafted using sustainably sourced, natural ingredients that are gentle on the skin and the environment. We are committed to ethical practices, ensuring our products are cruelty-free, eco-friendly, and packed with skin-loving nutrients to nurture your skin over time.

Our product range is formulated to work in harmony with your skin’s natural rhythm. Whether it’s restoring moisture, calming irritation, or

boosting your skin’s glow, our products provide long-lasting benefits for all skin types.

A Range of Products for Every Skin:

NatAura® provides a diverse selection of carefully curated products suitable for all skin types, designed to seamlessly fit into your daily skincare routine.

Body Lotion

  • All Season Body Lotion: A body lotion for all seasons, providing deep nourishment and antioxidant protection despite being gentle on the skin, made with natural ingredients like Avocado, Hibiscus and Aloe
  • Niacinamide Body Serum Lotion: Lightweight and non-greasy Body Serum Lotion to protect against environmental damage, infused with nature’s goodness like Witch Hazel, Allantoin and

Face Range

  • Glutathione Facial Cleanser: Glutathione Face Cleanser provides intense hydration, skin brightening, and oil control. It makes skin hydrate and is infused with Hyaluronic Acid, Glutathione and
  • Coffee Face Scrub: Face scrub with Shea Butter and Allantoin, offering gentle exfoliation and deep moisturization. It is infused with natural ingredients Coffee Beans, Shea Butter and
  • Aqua Sunscreen Gel: Sunscreen gel with Niacinamide and Hyaluronic Acid provides non-sticky protection from sun It gives 50 SPF protection from the harmful UV rays.

Body Oil

  • Vitamin E Bath & Body Oil: Vitamin E Bath and Body Oil for soft and silky skin. It provides intense hydration and helps remove scars, infused with Olive Oil and Vitamin
  • Oudh & Green Tea Bath & Body Oil: After bath and massage oil for skin nourishment, hydration, and a natural glow, made with natural ingredients Coconut, Apricot and

Serum

  • Intelligent Ageing Serum: Anti-aging serum that boosts collagen, restores vitality, and reduces wrinkles and fine lines, made with natural ingredients Manjistha, Hibiscus and
  • Kumkumadi Gold Face Serum: Natural and organic oils for moisturizing, glowing, and pigmentation control, incorporated with Saffron, Turmeric Extract and 24K Gold
  • Vitamin C Serum with Hyaluronic Acid: 10% Vitamin C serum gives you a glowing face, helps with hyperpigmentation; removes blemishes, acne marks, and tanning, made with Hyaluronic Acid, Allantoin, and Witch

Lip Range

  • Lip Balm Beeswax & Vitamin E: Lip Balm with Beeswax and Vitamin E that provides protection and hydration for your lips, infused with Coconut, Beeswax and Vitamin
  • Lip Serum: A protective and regenerative Lip Serum perfect for daily use. It contains Vitamins A and E for soft, nourished lips as well as SPF 15 for sun protection, infused with Coconut, Sunflower Oil and Vitamin

Our Values

  • We believe in nourishing your skin with nature’s touch for a radiant, cheerful
  • Every bottle reflects our
  • Authenticity at our core: delivering pure, genuine skincare you can
  • Embracing inclusivity: because every skin deserves the best

Available on Our Website and Leading Platforms

NatAura® brings luxury skincare to your doorstep, making it accessible for everyone. You can explore and purchase NatAura®’s range directly from their official website, www.nataura.co.in, or on leading e-commerce platforms like Amazon, and Flipkart—making it easier than ever to incorporate these premium products into your daily routine.

The Future of Skincare, Today

In a world of changing trends, NatAura® is here to make a difference in the habits of everyone’s skincare regimen, with naturally curated methods with a blend of modern science.

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BharatLoan Goes Live with Scienaptic Credit BRE Platform’s Account Aggregator

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5 days ago

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September 30, 2024

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Bangalore (Karnataka) [India]/ New York [US], September 30: Leading global AI-powered credit underwriting platform provider Scienaptic AI announced today that BharatLoan has completed implementation and is live on its credit BRE platform and Account Aggregator journey. This deployment is enabling faster and augmented loan decisioning process, fostering quicker access to credit for underserved individuals.

BharatLoan is a FinTech & RBI registered NBFC established to address the credit needs of salaried professionals who didn’t qualify for loans at traditional banks and financial institutions. It aims to integrate these individuals into the formal credit ecosystem. For those who find it hard to get loans from conventional lenders and those new to credit, BharatLoan has become one of India’s most recognized platforms for advanced lending solutions.

The deployment leverages Scienaptic BRE’s frictionless Account Aggregator journey, which securely retrieves bank statement data with customer consent. Scienaptic’s credit decisioning engine then aggregates key variables to derive critical ratios and risk insights from this data. This process enables BharatLoan to digitize the underwriting of small-ticket loans by providing intelligent income insights, streamlining their operations, and improving access to credit.

“At BharatLoan, we are transforming access to credit by offering swift solutions for credit needs,” said Rishi Kapoor, Board Advisor at BharatLoan. “We understand that customers require rapid, tailored responses, and Scienaptic’s BRE with smart AA analytics is positioning us as a trusted provider of loans for the underserved. The platform allows us to access Account Aggregator solution and bank data in real-time, significantly boosting the speed, efficiency, and accuracy of our lending decisions.”

Joydip Gupta, APAC Head of Scienaptic, added, “We are excited to deploy our Account Aggregator analytics solution for BharatLoan, helping address the evolving financing needs in India. The frictionless data integrations in our BRE significantly reduce the underwriting turnaround time compared to traditional loan assessment methods, enabling faster market response, greater automation, and more informed lending decisions.”

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Ashish Kacholia and associates lead investment round in Fermionic Design

Published

7 days ago

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September 28, 2024

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Bengaluru based Fermionic Design Private Limited, a semiconductor chip design Company, has entered into an agreement to raise about INR 50 Crores / USD 6 million (in two tranches) in an investment round led by Ashish Kacholia and associates. Fermionic Design will use the funds to expand its product range within the domestic market and diversify into international markets.

Prime Securities Limited was the sole and exclusive Investment Banker to this transaction whereas S Dayma & Co was sole and exclusive legal and financial advisor to Ashish Kacholia and associates.

Fermionic Design is engaged in the business of design, development and commercialization of integrated chips/semiconductor chips used in diverse applications such as radars for defense, radio frequency-based communication, satellite communication, weather monitoring/forecasting, remote sensing, etc.

Ashish Kacholia of Lucky Investment Managers is a prominent investor in India, with an extensive portfolio in both listed and unlisted equities, as well as alternative asset classes.

Fermionic Team

Fermionic Team

Commenting on the deal, Mr. Ashish Kacholia said, “I and my associates are delighted to partner with young founders of Fermionic who are bringing cutting edge RF or Radio Frequency chips to the Indian defense and space establishments. These analog and mixed signal chips require deep tech skills which Fermionic has developed over time. These capabilities have been hitherto imported and Fermionic has developed best in class solutions to cater to Indian and global customers. This investment is made with the conviction that the Indian tech ecosystem has come of age and will create great value for India.”

Mr. Gautam Kumar Singh, CEO & Co-Founder of Fermionic Design, enthusiastically welcomed the new investors, stating, “We are truly honoured to welcome such esteemed and high-quality investors into the Fermionic family. Their confidence in our vision and capabilities is a strong validation of the innovative work we are doing in the semiconductor space. At Fermionic, we are developing cutting-edge RF (X/Ku/K/Ka Band Beamformer and FEM-ICs) and mixed-signal silicon platform ICs that address the advanced needs of AESA Radar systems, satcom, weather monitoring/forecasting, remote sensing, Maritime-Surveillance, telecom and consumer systems. We are deeply committed to building differentiated solutions that meet the system requirements of these specialized sectors and deliver high-performance results compared to available solutions in the market. This investment not only strengthens our capacity to accelerate product development but also fuels our ambitions to serve the global semiconductor landscape. We are excited about the path ahead and confident that with the support of our new partners, Fermionic will continue to set new benchmarks in building RF and mixed-signal IC products.”

Mr. Ganesh Agarwal, MD – M&A and PE at Prime Securities, delighted with this association, said, “The Indian semiconductor industry is set for a massive transformation driven by various government initiatives and large-scale investments from several corporates. We believe that Fermionic Design has developed cutting edge technology and products that will enable it to be at the forefront of this revolution and thus create significant value for all its stakeholders”.

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D2C Brands See Big Sales Jump In Repeat Orders with Hello24.ai’s QR Code-Based WhatsApp Chatbot

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1 week ago

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September 26, 2024

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Direct-to-Consumer (D2C) brands are getting a big boost from hello24.ai’s latest WhatsApp chatbot. This clever chatbot is making it easier for customers to connect with brands and get what they need. And Hello24.ai is helping D2C companies on Shopify and WooCommerce (WordPress) sell a lot more!

Chatbots Make Customers Happy

The secret is in how easy the chatbot makes it for customers. All they have to do is scan a QR code, and they can start chatting with the chatbot on WhatsApp. The chatbot gives fast answers, and great product suggestions, and helps guide customers through the whole buying process. This makes customers really happy and satisfied.

Repeat Sales Are Soaring

D2C brands using the hello24.ai whatsapp chatbot are seeing their repeat sales skyrocket. The chatbot’s ability to give each customer a personal touch and great service is leading to more sales, bigger orders, and happier customers overall. It’s a win-win for brands and their customers.

Chatbots Work Everywhere

The chatbot is like a super-flexible marketing tool that can be used in all kinds of ways. Brands can put QR codes on product packaging, in stores, in ads, on social media, and offline event banners – anywhere customers might see them. The whatsapp chatbot is always ready to chat and help out.

The Future of D2C is a QR Code-Based WhatsApp Chatbot

Hello24.ai’s QR code-based WhatsApp chatbot automation is part of a larger trend where D2C brands are using tech to stay ahead in the competitive market. As more businesses see atleast 20% positive results from this tech, its use is likely to grow. The success of WhatsApp Automation highlights the importance of using simple and effective strategies to connect with customers and drive sales.

To learn more about how Hello24.ai can help your ecommerce business, visit their website at www.hello24.ai, or Google search “Hello24.ai” for a free demo.

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