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Hero MotoCorp of India increases costs for Harley Davidson X440 bike model

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Hero MotoCorp, the world’s largest motorcycle and scooter manufacturer, has announced the new price for the Harley-Davidson X440. The bike will now start at Rs 2.39 lakh in Delhi. This price increase of Rs 10,500 will apply to all versions of the bike.

Until August 3, the Harley-Davidson X440 will be available at the current introductory price of Rs 2.29 lakh. After that date, the online booking window will close as the company prepares for test rides, which will begin on September 1, 2023. Production of the X440 will start in September at Hero MotoCorp’s Garden Factory in Neemrana, Rajasthan. Customer deliveries will begin in October 2023, prioritized based on booking dates.

The X440 is the smallest and most affordable Harley-Davidson bike in India, competing with the Triumph Speed 400 and the upcoming Royal Enfield Hunter 450. It was jointly designed and developed by Harley and Hero. Bookings started on July 4, 2023, with a booking amount of Rs 5000/-.

Due to strong demand, Hero decided to temporarily close the online booking channel for the X440 on August 3. The next booking window will be announced later.

There are three trims available for the X440: Classic, Vivid, and Pinnacle. The Classic trim comes with spoke wheels and single-tone colors, priced at Rs 2.29 lakh. The Vivid trim, priced at Rs 2.49 lakh, comes with alloy wheels and dual-tone colors. The Pinnacle trim, priced at Rs 2.69 lakh, comes with alloys, premium color schemes, and machined engine fins.

Earlier, on June 30, Hero MotoCorp announced a price increase of around 1.5 percent for its motorcycles and scooters, effective from July 3, 2023. The exact increase varied depending on the specific models and markets.

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