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The Use Cases of AI in Mobile App Development

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1 year ago

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New Delhi, Everyone is talking about Artificial Intelligence and how it pushes the future to be automated and simpler. Well, a few years back, there were a few biggies in the game who used the capabilities of Artificial Intelligence to their advantage and benefitted the most from it.  But today, the picture has changed. With the advancement and accessibility of technology, startups, and SMEs leverage their full potential to transform their business and outpace the competition.

Well, there is no denial to the fact that AI in Business Mobile App Development can assist your customer support team, processing, and operability, sales and marketing, and offer real-time analytical insights for quick decision-making.

AI Chatbots – Making Customers Heard with Conversational AI Chatbots

One roadblock that the business arena felt when implementing AI chatbots in the business was its understanding of emotions. In the initial days, it was flat and responded based on the keywords in the search query.

With time, AI grew advanced enough to comprehend and analyze the tone and meaning of the queries and respond to them in a more humane manner. If you ever reached customer support of Amazon or Walmart, you can’t identify if it is the bot or a human on the other side answering your queries. With the help of natural language processing, cognitive Ai chatbots can understand and respond to users in a tone that would make calm them and help them reach the solution.

Robotic Process Automation to Make Business Operations Efficient

As we talk about robotic process automation, you can upgrade your functioning and operability efficiently with less human intervention.

Have you noticed how your mobile application can simply scan and give out the details of the products? Well, that’s basically CSV. A technology that uses AI algorithms to scan and fetch the details of the products from simply its unique bar code or scan code. Autofill, may seem like not that big of a rocket science, but that too is AI. Yup!

AI is helping users make the best of the applications with the least effort without even realizing the same.

* Data Entry and Migration: When you upgrade your handset, the details from your old smartphone are transferred to the new ones without much effort. Thanks to AI you just login to your account and get everything on any device you want.

* Transaction Processing: It is the role of RPA to assist you in validating transactions, reconciling payment information, and generating receipts. Thus, the chances of making a mistake here are almost nullified.

* Notifications and Alerts: You can use RPA to trigger personalized notifications and alerts to users based on their interactions within the app.

* Feedback and Support: Automate the process of collecting user feedback, categorizing it, and routing it to the right team.

* Inventory Management: As you focus on the core of your business, let AI take care of managing and updating your inventory as the order is received and delivered.

Real-Time Data Analytics and Insights to Know Your Customers Inside Out

Data gathering is one thing and using it to the best of your favor is another. Analyzing the data with the help of AI based algorithm can help you plan your business strategies in a way that would help you win a strong presence in the market.

* Predictive Analytics: Reflect in personalized recommendations that you can draw by analyzing the data collected by tracking user behavior on your mobile application.

* Personalized Recommendations: With real-time analytics, it’s easier for you to understand where your customer spends the majority time and what they like the best.

* User Engagement Tracking: With the ease to track user behavior it becomes easier for the service provider to offer similar recommendations and services to the users.

* Performance Monitoring: Monitor the performance of various services and products that you have to offer. You can easily track what works well for you and where you need improvements.

Sales and Marketing Help Growing Business Better with Artificial Intelligence

One department of your business that works 24*7 non-stop is the sales and marketing department. The department can come up with “n” number of tasks every day that needs human intervention. With AI automation under human surveillance the efficiency and productivity can increase several folds.

* Audience Segmentation: Let your marketing team have a helping hand in form of AI that makes studying the target audience easier.

* Predictive Lead Scoring: AI with advanced algorithms can predict lead scores on daily, weekly, monthly, quarterly basis, helping you set a budget for the same.

* In-App Personalization: As we talk about the content and services to be shared with the users, artificial intelligence works at its best. Ai personalizes the content serving and offerings as per user behavior.

* Lead Nurturing Automation: AI automates lead assignments, letting you focus on conversions.

* Competitor Analysis: The most important thing to beat the competition is stay ahead of them. With competitor analysis you can be sure where your competitor is and plan a strategy that helps you build a stronger and better presence.

* Content Generation: In the time where the world is rushing to build their presence over the internet, with the help of ChatGPT, your content team can get extended support in terms of ideas and small content that can be used.

Security Enhancement & Fraud Detection with Artificial Intelligence

With a surge in malware and cyber-attacks, mobile app users are a little skeptical about sharing their data online. The developers around the globe use advanced artificial intelligence and machine learning algorithm to better maintain the security and nullify online frauds.

Although this aspect does need more attention, we are making the use of the best advanced technology possible.

*   Data & Security Breach Alerts: AI detects suspicious activity in mobile apps and alerts the right team for action.

*   Banking & Finance Fraud Detection: AI in eWallet apps ensures data security and detects financial fraud using encryption and authentication.

*   E-commerce Fraud Detection: AI identifies user behavior patterns to distinguish genuine requests from abuse like return fraud.

*   Phishing and Cybersecurity: AI recognizes malicious content in emails and flags potential threats.

*   Online Identity Fraud Detection: AI studies user patterns and employs biometrics to prevent unauthorized access.

*   AML Compliance: AI in digital payment apps tracks transaction patterns, flagging potentially malicious activity if it deviates from the user’s usual history.

The market is expanding with technology and the businesses that embrace advance technology in its basic tasks would make it big than the ones that are looking forward to bigger infrastructure before they could adopt the change.

Despite market volatility and skepticism, AI proves transformative for those leveraging it as an enhancement tool. Arun Goyal, CEO of Octal IT Solution, highlighted how embracing evolving technology and upskilling the workforce propelled Octal from a modest Jaipur-based mobile app development company to an industry leader.

“We understand how AI is transforming the enterprise and creating new values. Recently our marketing and HR team upscaled their operability with the help of AI, and the results are amazing. I hear in the market often that AI may take away your jobs, I sincerely believe, if employed the right way, AI is only creating more job opportunities.” resonates Goyal, CEO of Octal IT Solution, a mobile app development firm.

Octal IT Solution is a leading mobile and web development service provider with a global clientele. They have been in the business for more than a decade now and have delivered more than 1500+ solutions. The company has a strong presence in the US, Europe, and the Middle East. They are often celebrated by their clients for their willingness to go the extra mile and deliver high-standard solutions.

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Nikhil Kapoor Leads AGRANA Fruit India’s 100% Acquisition via Management Buyout with Strategic Investment from Danish Equbal

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2 days ago

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November 5, 2024

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Fruit Formulations Private Limited Set to Revolutionize India’s Fruit Processing Industry

New Delhi, India – In a transformative move set to reshape the fruit processing landscape across the Indian subcontinent, Nikhil Kapoor, former Head of Sales at AGRANA Fruit India, has successfully completed the 100% acquisition of AGRANA Fruit India Private Limited. This strategic Management Buyout (MBO), backed by significant financial support from Danish Equbal, has led to the rebranding and formation of Fruit Formulations Private Limited (formerly known as AGRANA Fruit India Private Limited). The new entity is set to become a market leader in the fruit-based products sector, driven by innovation, quality, and strategic expansion.

Nikhil Kapoor: A Leader with Vision and Proven Success

With over 20 years of experience in the food, ingredients and fruit processing industries, Nikhil Kapoor has a strong background in business development, sales strategy, key account management, and customer relationship building. His career includes leadership roles at companies such as Cargill Foods and Givaudan Flavours, where he consistently drove business growth and expanded market share.

A key entrepreneurial achievement for Kapoor was founding Blue Ingredients Private Limited, which he successfully led from 2018 to 2021. Although Blue Ingredients is no longer operational, the experience of building and scaling a company has shaped Kapoor’s leadership approach and strategic thinking.

At AGRANA Fruit India, Kapoor excelled in key account management, particularly with large dairy clients, driving new product development and customer service improvements. His leadership resulted in several breakthrough solutions and a strengthened relationship with key accounts, significantly enhancing delivery efficiencies.

Kapoor also led the launch of innovative products for the Bakery and HoReCa sectors, including Fruit Crushes, Fillings, and Syrups. These innovations helped position AGRANA as a leader in India in specialized fruit-based solutions. Additionally, Kapoor spearheaded the company’s geographic expansion into North India, South India, and Nepal, contributing to significant business growth.

As the CEO of Fruit Formulations Private Limited, Kapoor is focused on taking the company to new heights. Commenting on the acquisition, he said:

“This 100% acquisition is not just about ownership—it’s about building a platform for innovation and redefining the fruit processing industry. Our goal is to set new standards for quality and customization and become the preferred partner for our clients. Through market expansion and continuous innovation, we aim to reshape the industry and create lasting impact.”

Danish Equbal: A Strategic Investor with a Vision for Growth

The success of this acquisition was made possible by the strategic financial backing of Danish Equbal, a seasoned investor with a strong record of driving growth in various industries. Danish is also the Founder and Director of Brickfolio Pvt. Ltd., a prominent real estate and investment firm based in Pune. Under his leadership, Brickfolio has transformed property investment through technology, market insights, and client- centric solutions.

Danish’s decision to invest in Fruit Formulations Private Limited reflects his confidence in the company’s potential to become a leader in the fruit processing sector. His investment will help the company scale operations, explore new growth opportunities, and drive product innovation.

Commenting on the venture, Danish Equbal said:

“Nikhil Kapoor is a proven leader with an exceptional track record. His vision for Fruit Formulations aligns perfectly with my investment philosophy, which focuses on supporting high-potential businesses. Together, we are laying the foundation for long-term success.”

A Strategic Focus on Customisation, Innovation, and Strategic Growth

As Fruit Formulations Private Limited embarks on its growth journey, the company will leverage Kapoor’s expertise in product innovation, market expansion, and customer service. With consumer demand increasingly shifting toward natural, health-conscious, and customized products, the company is well-positioned to capitalize on these trends.

Building on the momentum from AGRANA, Kapoor plans to diversify the product portfolio with clean-label ingredients and customized formulations for both B2B and B2C markets. The company will also prioritize key sectors, such as Bakery, HoReCa, and dairy and ice cream clients, while deepening partnerships and delivering value-added solutions to the food industry.

Geographic expansion across India and South Asia will be central to the company’s growth strategy, focusing on new markets and strengthening its presence in established regions. Customization will remain at the heart of operations, aligning with global trends toward personalization, convenience, and health-conscious consumption.

Kapoor added:

“Our mission is to stay ahead of market trends by delivering innovative, customized solutions that meet the evolving needs of our customers. With Danish’s support, we are poised for rapid growth while maintaining our focus on quality and sustainability.”

A New Chapter for India’s Fruit Processing Industry

The formation of Fruit Formulations Private Limited marks the beginning of a new era of growth, innovation, and leadership in India’s fruit processing industry. With Nikhil Kapoor’s extensive experience and Danish Equbal’s strategic and financial backing, the company is set to push the boundaries of innovation and expand its footprint across the Indian subcontinent market.

As CEO, Kapoor will lead Fruit Formulations Private Limited toward becoming a driving force in the transformation of the industry—centred on quality-driven innovation, tailored solutions, and ambitious market expansion.

About Fruit Formulations Private Limited

Fruit Formulations Private Limited, founded following the 100% acquisition of AGRANA Fruit India Private Limited, specializes in developing innovative and high-quality fruit-based solutions for industries including dairy, ice-cream, bakery, and foodservice. With a focus on customization, innovation, and strategic market growth, the company is positioned to lead the fruit processing sector across the Indian subcontinent and beyond. Backed by strategic investor Danish Equbal, the company is committed to delivering the next generation of fruit-based products through quality-driven innovation and sustainable practices.

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Dodla Dairy Adopts TecWork QualityMaster to Streamline Documentation and Enhance Quality Management

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2 days ago

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November 5, 2024

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Hyderabad (Telangana) [India], November 4: Dodla Dairy, one of India’s leading dairy brands, has partnered with TecWork QualityMaster to overcome document management, inspection, and audit challenges. Known for products like curd, lassi, milk, ice cream, and paneer, Dodla Dairy operates across 11 states with over 2,000 distributors.

Challenges and the Need for a Solution

Dodla Dairy faced difficulties managing licenses, vendor verifications, and certifications, with manual processes causing delays, errors, and resource strain. Without an efficient tracking system, staying on top of expiring documents and coordinating across shift-based teams became cumbersome. Inspections and audits further added complexity, with manual workflows prone to errors.

“We encountered significant challenges, and they were costing us time and resources,” said Mohana Kumar, QA Head at Dodla Dairy. “A reliable Quality Management System (QMS) was essential.”

TecWork QualityMaster: The Solution in Action

TecWork QualityMaster provided Dodla Dairy with an integrated Quality Management System to meet these challenges through its range of modules that included Document Management, Inspection Plan, Audit Management, NC & CAPA, Risk Management, and more.

It aided Dodla in managing and store various documents including licenses, certifications, vendor verifications, and other documents. It also maintained document histories and versions, enabling easy searches through indexing and keywords, thereby simplifying the entire document management process.

Role-based access helped Dodla ensure secure access to sensitive data with approval protocols, something they badly needed. While the Inspection Module simplified quality control, enabling test tracking, non-conformance reporting, and checklist management. Moreover, the Audit Module digitized audit workflows, improving efficiency and reducing errors.

Talking about the software Krishna Prasad, IT head Dodla Dairy, said, “The experience with TecWork QualityMaster has been so far so good. The software is flexible and easy to use. It meets our challenges effectively. As it is a cloud based- solution, it offers real-time updates which enables us to take faster decision.”

Chirag Panjwani, VP TecWork QualityMaster said, “I am happy to share that the solution has addressed many challenges of Dodla Dairy. We are committed to innovate in our offerings and provide more holistic solutions to our partners”.

Special Diwali Offer by TecWork Global Business Solutions

Although the pricing of the software is pocket-friendly, yet on the occasion of Diwali TecWork is offering flat 25% discount on QualityMaster. This festive offer makes it an excellent opportunity for organizations seeking a robust Quality Management System (QMS) software to secure a cost-effective solution that meets their needs.

Dodla Dairy

Dodla Dairy Limited, headquartered in Hyderabad, was incorporated in 1995 and began production in 1998. With procurement spanning 5 states and products available across 11 states, Dodla Dairy is a trusted brand in India.

TecWork QualityMaster

QualityMaster is a product of TecWork Global Business Solutions Pvt. Ltd. where cutting-edge technology converges with business excellence. We are dedicated to empowering businesses through innovative solutions that specialize in and seamlessly align with diverse business objectives like fleet management, quality management, HR management and such.

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Japan India Industry Promotion Association ( JIIPA ) and INFOEYE Partner to Further Promote Business between India and Japan

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3 days ago

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November 4, 2024

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The Japan India Industry Promotion Association (JIIPA, Minato-ku, Tokyo, Chairman: Prashant Godgate) and INFOEYE (Chiyoda-ku, Tokyo, CEO: Takayuki Sedodoi)

The Japan India Industry Promotion Association (JIIPA, Minato-ku, Tokyo, Chairman: Prashant Godgate) and INFOEYE (Chiyoda-ku, Tokyo, CEO: Takayuki Sedodoi) have formed a partnership to further promote business between Japan and India. This partnership aims to strengthen business support systems and streamline exhibition operations through the provision of various solutions and online services.

Overview

As part of this partnership, the initial focus will be on providing solutions for the 15th India Trend Fair Tokyo 2025, which will be held in January 2025. This exhibition, organized by JIIPA, will utilize INFOEYEʼs technology to enhance interaction between exhibitors and visitors.

Additionally, INFOEYE will provide operational support for other exhibitions and events through the introduction of Kirikom Plusʼs exhibition functions. These functions will improve efficiency and facilitate seamless information sharing between exhibitors. Visitors will also be able to use their smartphones to select products, access detailed product information, and create pick-up lists, ensuring a smooth and convenient experience across languages.

All services under this partnership, including exhibition solutions and members-only websites, will support Japanese, English, and Hindi, creating an accessible environment for exhibitors and visitors alike.

Unlocking New Business Opportunities through Collaboration

This partnership is expected to significantly enhance the efficiency of exhibitions and events involving companies from both Japan and India. With the introduction of Kirikom Plusʼs exhibition functions, exhibitors will be able to track visitorsʼ product picks and other activities in real time, reducing operational burdens. This will allow exhibitors to respond promptly to visitor interests and needs, maximizing opportunities for business negotiations. Additionally, the creation of a members-only website will facilitate networking and information sharing, fostering long-term collaboration.

The partnership also opens doors for expanding these solutions to other exhibitions and events, accelerating efforts to promote business between Japan and India.

References

Japan India Industry Promotion Association (JIIPA)

JIIPA is an NPO based in Tokyo, promoting economic exchange between Japan and India. It collaborates closely with embassies, government agencies, industry organizations, chambers of commerce, and non-profit organizations to maximize business opportunities between the two countries.

INFOEYE Co., Ltd.

Since its founding in 2002, INFOEYE has been providing solutions for the textile industry and image clipping services to support businesses in both Japan and India. Its expertise in apparel-related solutions and image clipping services has been widely adopted, helping facilitate smooth business operations between the two countries.

Contact Information for this Partnership

INFOEYE

Contact Form: https://infoeye.com/contact

JIIPA

Contact Form: https://npo-jiipa.org/contact-us

A new wind of business is blowing between Japan and India̶look forward to the future created by the collaboration between JIIPA and INFOEYE.

*1 Kirikom Plus is available to start using for free.

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Exciting Draw 128 Results and Diwali Bonanza Announcement!

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1 week ago

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October 29, 2024

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Last Thursday, O! Millionaire held its thrilling Draw 128, and the excitement was palpable as participants awaited the results.

Winning Numbers

The winning numbers for Draw 128 on October 24, 2024, are:

  • Winning Numbers: 10, 14, 19, 24, 26, 34, 37
  • Winning Green Certificate ID: 7T8P TFVC
  • Grand Prize: AED 100,000,000

As the draw concluded, participants eagerly checked their numbers, hoping to join over 117,000 players who have claimed prizes totaling over AED 26,500,000! This showcases O! Millionaire’s commitment to providing thrilling opportunities for everyone involved.

Thursday’s draw introduced a Live Watch feature on the website as well, allowing participants to experience the excitement in real-time, with viewers also joining the live streams on O! Millionaire social platforms: YouTube, Facebook, and Instagram.

Join the Diwali Bonanza!

In the spirit of celebration, O! Millionaire has launched an exciting Diwali Bonanza Promotion!

One lucky winner will win a 24K Gold-Plated iPhone 15 Pro Max!

  • How to Enter:
    • Buy 3 Green Certificates in one transaction to automatically enter the Diwali Bonanza
    • This special promotion is valid until October 31, 2024, 11:59 PM
    • The Winner will be announced on O! Millionaire’s official Instagram page via a live stream on November 1, 2024.
    • Read all terms and conditions here.

Don’t miss out on this incredible opportunity to celebrate Diwali with O! Millionaire!

Prize Breakdown:

Each Green Certificate purchased gives players a chance to win incredible rewards:

  • Match Any 7 Numbers: AED 100,000,000
  • Match Any 6 Numbers: AED 500,000
  • Match Any 5 Numbers: AED 5,000
  • Match Any 4 Numbers: AED 500
  • Match Any 3 Numbers: AED 10

Plus, players are also supporting O! Millionaire’s tree planting initiative in India, Oasis Park.

Participate in O! Millionaire’s next Thursday draw and the Diwali Bonanza by registering and playing on omillionaire.com or downloading the app on Play Store/App Store.

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Mumbai Startup Cuts Video Production Costs by 60% Using AI Technologies

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1 week ago

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October 28, 2024

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Mumbai, October 28, 2024 – SBN Media Mumbai (also known as Sixteen By Nine Media Mumbai) is a Video Production start-up in Mumbai that is shattering traditional video production norms. The company claims that AI generated videos and brand films are completed in days rather than weeks, while slashing production costs by up to 60%. This breakthrough comes as the global AI video market is expected to grow over $3 billion by next year, leaving traditional production houses and marketing departments scrambling to adapt to the digital AI revolution.

Roofix Fasteners AI Video: https://youtu.be/ucgrdx1UmDc

Roofix Fasteners commissioned SBN Media Mumbai to produce an AI brand film that demonstrates the transformative potential of this technology. “Traditional video production is experiencing a seismic shift,” says Gourav Ghosh, Producer at SBN Media Mumbai. “Our AI videos deliver professional-grade content faster and more cost-effectively than ever before, fundamentally changing what’s possible to achieve in commercial video production.”

AI Brand Films by SBN Media Mumbai

While AI generated video production offers significant cost advantages, industry experts emphasize that achieving professional results requires specialized expertise. “There’s a common misconception that creating videos with AI is simply pushing a button,” explains Gourav. “In reality, it demands a unique blend of technical proficiency, creative vision, and deep understanding of AI tools. Our team at SBN Media Mumbai has developed specific skills in prompt engineering, AI model optimization, and hybrid production techniques to ensure consistently high-quality outputs.”

SBN Media Mumbai

This technological advancement is creating ripples across the video production industry. While AI-generated content offers unprecedented advantages in terms of cost-effectiveness and rapid turnaround times, it also necessitates a fundamental rethinking of traditional production roles.

Breaking Geographic Barriers with AI Video Production

The innovation in AI video creation by SBN Media Mumbai isn’t just changing timelines and budgets – it’s eliminating geographic constraints entirely. Companies can now access world-class video production services regardless of their location, with AI technology enabling seamless collaboration across borders.

“One of the most significant advantages of using AI for ad film production is the flexibility and creative freedom it offers”, notes Shailesh Rojatkar, content head at SBN Media Mumbai. “With AI, we can easily create any location or setting we need, without the constraints of traditional on-location shooting. This unlocks several advantages in scripting and enables us to bring our vision to life more efficiently and cost-effectively.”

“Whether you’re a startup or an established corporation, AI brand films offer a level of quality and efficiency that was previously unattainable. Production houses in India can now confidently serve clients from any corner of the globe,” he adds, further emphasizing how AI-driven solutions are reshaping the industry’s approach to creativity and production timelines.

Transforming the Production Process

The revolutionary approach implemented by SBN Media Mumbai represents a significant departure from traditional video production workflows. Instead of requiring extensive crew, equipment, and location shooting, AI-generated content allows for rapid iteration and real-time adjustments.

“Our experience with Roofix Fasteners has shown that AI-generated content can effectively communicate complex B2B messaging,” explains Gourav. “The technology allows us to create detailed product demonstrations, technical explanations, and professional presentations without the logistical challenges of traditional production methods.”

Client Success and Market Response

The Roofix Fasteners project showcases how B2B companies can leverage AI ads for maximum impact. “The AI-generated content exceeded our expectations while remaining cost-effective,” says Hitesh Parmar, Marketing Director at Roofix Fasteners. “The rapid iteration capability was particularly valuable for our marketing needs.”

Market Impact and Future Implications

Recent analysis shows the transformative impact of AI video production:

  • Production costs reduced by up to 60%
  • Production timelines shortened from weeks to days
  • 85% of clients report exceeded expectations
  • 67% of B2B companies are considering AI Brand Films

As AI technology continues to evolve, industry experts predict further innovations in video production capabilities. The success of projects like the Roofix Fasteners brand film suggests that AI-generated content is rapidly moving from experimental technology to a mainstream production tool, with SBN Media Mumbai leading the charge in this transformation.

About SBN Media

SBN Media Mumbai (Sixteen By Nine Media Mumbai) is a pioneering video production company specializing in AI Brand Films and AI Ads. Combining creative expertise with cutting-edge AI technology, we’re transforming how businesses communicate through video.

For more information, please contact:

Gourav Ghosh
SBN Media Mumbai
Phone: +91 9833650364
Email: gourav@sbnmedia.in

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