Gurgaon, July 03, 2024:  The cheers of the crowd echoed through Maharashtra as the Kolhapur Tuskers, owned by the Puneet Balan Group, charged onto the field for the MPL 2024 season. VUI Live, the official digital marketing partner of the Kolhapur Tuskers, played a pivotal role in amplifying the team’s spirit and driving fan engagement through their innovative #DeTakkar campaign.

#DeTakkar: The Winning Mantra

The Kolhapur Tuskers, runners-up in the MPL 2023, entered the 2024 season with a renewed determination. VUI Live captured this essence by crafting the #DeTakkar campaign, centred around the team’s powerful philosophy – ‘De Takkar.’ This rallying cry embodies the unwavering spirit of the Tuskers, urging them to take on every challenge head-on in their relentless pursuit of excellence. The campaign encouraged the team to focus on playing each match with unwavering dedication and commitment, letting victory follow as a natural consequence.

Electrifying the Tournament with a Catchy Jingle

VUI Live didn’t just stop at a hashtag. To truly ignite the passion of the Tuskers’ fanbase, they created a captivating jingle song that resonated with the team’s #DeTakkar philosophy. This electrifying anthem became a powerful symbol of the team’s fighting spirit and resonated deeply with both players and fans alike.

Fan Engagement Reaches New Heights with Hashtag Campaign

VUI Live’s expertise in crafting strategic social media campaigns shone brightly with the #DeTakkar initiative. The hashtag trended throughout the MPL 2024 season, generating a staggering increase in impressions – from 2,973,788 before the league to an impressive 6,577,350 by its end. This remarkable growth underscores the campaign’s effectiveness in capturing the imagination of fans and propelling the Kolhapur Tuskers into the spotlight.

VUI Live: The Architects of Powerful Brand Experiences

VUI Live’s success with the Kolhapur Tuskers campaign exemplifies their core strength – crafting creative and innovative marketing strategies that deliver tangible results. Their diverse service portfolio encompasses everything from dynamic social media strategies to customer-centric solutions. With a focus on making brands stand out and building lasting connections with their audiences, VUI Live empowers businesses to create seamless user experiences that foster genuine customer adoration.

About VUI Live

VUI Live is a leading 360-degree digital marketing solution company that offers a comprehensive suite of services redefining the landscape of brand marketing. With a focus on providing holistic and result-oriented strategies, VUI Live has established itself as the go-to partner for businesses aiming to enhance their digital presence and effectively reach their target audience.

To kick off proceedings for the Lanka Premier League 2024, Damballa Sixers and leading online gaming platform MostPlay News have announced a sponsorship deal for the upcoming season 2024. As part of the association, MostPlay News will have their presence on the front of the Damballa Sixers official match jersey.

As a result of this agreement, MostPlay News will serve as the principal sponsor of the Lanka Premier League team Damballa Sixers, which will begin on July 1, 2024.

Having been established in 2018, MostPlay News is home to various online games including sports betting and online casino games and recognise brand among the cricket enthusiasts. The MostPlay News provides a safe and secure environment for people will to participate in online gaming, or sports betting and will be partnering with the Damballa Sixers to support the team in the Lanka Premier League 2024 which starts from July 1, 2024. This is the MostPlay News’s first major association with a cricket team in Sri Lanka.

In creating a warm and engaging sports environment, MostPlay News and Damballa Sixers shared a similar vision. With an aim to further popularize Lanka Premier League, MostPlay News will be providing news and updates to the cricket fans around the world.

Spokesperson of the Damballa Sixers, welcomed the MostPlay News on board,” We’re delighted to be partnering with MostPlay News for the Lanka Premier League 2024. It’s a brand which has invested across various sports around the world, and is passionate about supporting the growth of the Lanka Premier League around the world.

Meanwhile, spokesperson of MostPlay News, added, “We’re very happy to announce the partnership with the Damballa Sixers who need no introduction to the world of cricket. We’ve had the aim to increase our presence in the sports and believe it’s partnership like this that will help achieve the goal. We wish the very best of luck for the upcoming season LPL 2024.”

As with all our partners, we will work closely with the club’s community sports trust, ensuring the support and enhancing fan experience and aims to further growth of Lanka Premier League.

BatJili, the premium sports apparel platform, has announced its sponsorship deal with Galle Marvels for the upcoming Lanka Premier League (LPL) 2024 season, commencing on July 1, 2024.

As the principal sponsor, BatJili aims to promote cricket and create an engaging sports environment. This partnership underscores BatJili’s commitment to supporting domestic cricket growth in Sri Lanka.

The spokesperson for Galle Marvels welcomed the collaboration, stating, “We’re delighted to welcome BatJili as our principal sponsor. Partnering with a premium sports apparel company that shares our community values is exciting. We look forward to a long and successful partnership.”

A spokesperson from BatJili added, “We are thrilled to partner with Galle Marvels for the LPL 2024 season. As a new, premium sports apparel platform, we aim to elevate this partnership. Being the principal sponsor of Galle Marvels is a great pride for us. We extend our best wishes for the upcoming season.”

BatJili is the go-to platform for cricket fans seeking premium sports apparel. With BatJili as the title sponsor, Galle Marvels’ gear and apparel will soon be available on BatJili.com. Fans can elevate their style and show support for Galle Marvels in the LPL 2024 with BatJili’s premium sports apparel.

One of India’s Fastest Growing Fantasy Sports Platform, Vision11 today announced that it has renewed its association with one of the country’s most popular cricket franchise the Chennai Super Kings for the ongoing season of this year’s T20 extravaganza.

This marks the start of the second year of the association between the two most premium brands in India. Defending champion Chennai Super Kings are being led by talented young batter Ruturaj Gaikwad.

Founded in 2020 by visionary young entrepreneur Parth Rawal, based out of Surat, Vision11 has emerged as one of the India’s Fastest Growing Fantasy Sports Platform. With over 20million+ users, Vision11 has captured the imagination of sports loving fans. Currently, the biggest user base for the app emerges from the states of Uttar Pradesh, Maharashtra, Bihar, Rajasthan, Gujarat, West Bengal, Madhya Pradesh, Tamil Nadu, Karnataka, and Jharkhand.

Under this partnership with Chennai Super Kings, Vision11 will get the pride of place on the leading trouser. With this collaboration, Vision11 will strengthen its already established reliability in the growing fantasy sports market in India with more than 20 million users.

Parth Rawal, Founder Vision11, welcomed the renewal of the association and is confident of a long fruitful partnership. “As we embark on this exciting journey with the Chennai Super Kings (CSK) once again, we are reminded of the power of dreams and determination. Just as in fantasy sports, where every move counts, the synergy between Vision11 and CSK exemplifies the importance of strategy, teamwork, and unwavering passion. Together, we aim to redefine the boundaries of possibility and bring unforgettable experiences to fans worldwide.”

Chennai Super Kings has been crowned champions five times.

KS Viswanathan, CEO of Chennai Super Kings Cricket Limited was confident that the association with Vision11 will once again be able to provide a unique fan experience through the engagement.

“We are thrilled to renew our partnership with Vision11, a company that shares our commitment to excellence and innovation. As we embark on another season together, we look forward to leveraging our combined strengths to elevate the fan experience and continue our journey of success both on and off the field.”

As the fantasy sports partner of the Chennai franchise, Vision11 plans to offer the best deals for its users. Fantasy cricket enthusiasts from all over India, can join the platform and acquire the best rewards during this season of the T20 extravaganza.

In this regard, Vision11 is offering some exciting offers, especially for the season:

– Maximum win at a minimum entry fee:Vision11 is offering of daily winning opportunities at minimal entry fee

– Giveaway contest: Users can join with zero entry fee and can take the winning amount home

– Opportunities galore: Players can enter one contest with multiple teams as per the policy

– GST free deposits: Cricket enthusiasts can play for their favourite contests without extra charges on deposit and get the most amazing rewards instantly

Apart from these, the exclusive H2H fantasy is another highlight. With this method, players can choose one player from each team instead of playing XI and join the contest to win. This makes playing contests much easier for beginners.

Vision11 has on board several cricketers as their brand ambassadors including Suresh Raina, Mohammed Shami and Umran Malik. Apart from the cricketers, the app has associated with leading kabaddi players like Arjun Deshwal, Maninder Singh, Siddharth Desai, Sachin Tanwar, Pardeep Narwal and Rohit Kumar.

For further information contact:

Chandresh Narayanan

+919819359780